Hill & Knowlton wins big at 2009 Asia SABRE Awards
Singapore, December 11, 2009 - H&K has triumphed in the first APac SABRE Awards competition, winning five categories with client projects for Microsoft (Thailand), the Beijing Organizing Committee of the Olympic Games (China), Cranberries (Australia), HSBC (Hong Kong) and Tixana (Australia).
The SABRE Awards are organized by The Holmes Report, the leading global trade publication for the PR sector. The awards recognize superior achievement in branding and reputation in the Asia-Pacific region, but also in North America and EMEA.
"Winning awards for our work, judged by corporate communications leaders as well as agency heads, is testament to the great results we achieve for clients every day”, said Vivian Lines, President and COO for Hill & Knowlton in Asia Pacific. “I hope we will see even greater success in 2010”.
The complete list of H&K winners are:
1. SOUTH-EAST ASIA
Perception Change Campaign—Microsoft with Hill & Knowlton Thailand
2. MULTI-COUNTRY PROGRAM
Countdown to Beijing 2008—BOCOG with Hill & Knowlton Beijing
3. MARKETING TO CONSUMERS (EXISTING PRODUCTS)
Cranbelicious: Cranberries Take Australia by Storm—Cranberry Marketing Committee with Hill & Knowlton Australia
4. CONSUMER PRODUCTS/SERVICES
Launch of HSBC Green Credit Card—HSBC with Hill & Knowlton Hong Kong
5. FOOD AND BEVERAGE
Piranha Bites Back, Overturns Product Recall—Tixana with Hill & Knowlton Australia





